When Rogerson Communities – a Roslindale-based organization that provides housing and health care services for elders and low-income individuals – approached Hairpin about designing a new website, we couldn’t have been more excited to dig in.

Rogerson has been an important part of the Greater Boston community for more than 150 years (!), and currently serves 1,700+ families through 28 facilities and programs. Their staff needed a site that helped elders and their family members connect to Rogerson’s housing solutions and services, showcased Rogerson’s property management and development expertise, and positioned Rogerson as a thought-leader in its field.

Our favorite new feature? The Housing + Services Search Tool, which allows visitors to quickly filter, identify, and contact Rogerson’s many places and programs.

Rogerson was hesitant about undertaking a full-scale website redesign, but they’ve found the new site has met their needs and then some:

“We love the new site! Your team was able to distill the breadth of our organization’s multi-pronged work, lead our organization through the process of best understanding our own needs and goals, and ultimately provide us and our user community a website that far exceeds our original vision.”

—Jeff Walker, Director of Communications, Rogerson Communities

You can check out the new Rogerson Communities website here.